Conceptualizing resource integration as an embedded process: Matching, resourcing and valuing
نویسندگان
چکیده
منابع مشابه
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ژورنال
عنوان ژورنال: Marketing Theory
سال: 2018
ISSN: 1470-5931,1741-301X
DOI: 10.1177/1470593118772215